#Personalization

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WhatsApp Tests New Subscription Model: Premium Features for €2.49 per Month

WhatsApp is testing a paid subscription service called 'WhatsApp Plus' for the first time, offering Android users extended personalization options such as animated stickers and custom themes. Priced at approximately €2.49 per month, the model introduces new revenue streams while keeping core messaging services free. Essential features, including end-to-end encryption, remain unchanged and accessible to all users regardless of subscription status.