The iQoo 15 Apex Edition has officially entered the market, marking a significant milestone in the development of high-performance Android smartphones. Powered by the latest Snapdragon 8 Elite Gen 5 processor, the device features a 6.85-inch 2K OLED display, a 50 MP triple camera system, a 7,000 mAh battery with 100W wired charging, and an 8,000 mm² cooling system. Available in India starting April 5, the phone comes with pre-order bonuses including iQoo TWS earbuds, targeting gaming enthusiasts and users who demand high performance over extended usage periods.
Meanwhile, OnePlus has introduced the OnePlus 15T, which secured second place in the AnTuTu benchmark, narrowly trailing behind the iQoo 15 Ultra. Both devices use the Snapdragon 8 Elite Gen 5, yet the OnePlus 15T achieved higher scores, likely due to an optimized cooling and performance profile. This highlights a growing trend among manufacturers to enhance device performance through software tuning and thermal management rather than solely relying on hardware upgrades.
Other brands are also unveiling their latest devices powered by the same flagship processor. The global Oppo Find X9 Ultra has been revealed on Geekbench, scoring 3,584 points in the single-core test and 10,812 points in the multi-core test. Expected features include a 200MP periscope camera, a 6.82-inch AMOLED display with a 144 Hz refresh rate, and a 7,050 mAh battery. Additionally, Honor is teasing the launch of its Honor 600 series, with the Honor 600 Pro expected to feature the Snapdragon 8 Elite, 12 GB RAM, and 512 GB storage—priced at less than half the cost of the Honor Magic 7 Pro.
Finally, Xiaomi is preparing to launch the Xiaomi 17 Max, the last variant of the Xiaomi 17 series, in China. The device will feature a 6.9-inch OLED display, a Snapdragon 8 Elite Gen 5, a 200-megapixel main camera, and an 8,000 mAh battery. While it is unlikely to be released in Europe, the device underscores manufacturers’ strategic focus on the Chinese market, where demand for powerful performance and advanced camera capabilities remains strong. Overall, the widespread adoption of the Snapdragon 8 Elite Gen 5 indicates a shift toward a unified high-performance platform ecosystem, enabling brands to drive innovation and competitiveness in the global smartphone landscape.